Invention, Intellectual Property and Business Models

Week 18

Common creative licenses

For this part of the assignment, to me, it seemed obvious to choose a common creative license because at the lab, we use it often and it always seemed very well designed and very well known too. This is an important part of licenses to, I mean the popular recognition of it. If from one part, a license is a legal tool to protect a specific work, in that kind of scale cases it seldom leads to a lawsuit when somebody commits an infraction to a license. So, when general public recognizes and respects a trademark, as generally, they do for Common Creative, they are more likely to respect it.

Here's the one I chose :

Contrat Creative Commons

Exploring a second licence

I am definitely sold to Commons Creative. To me, it's the best open license just for its recognition around the world. But, I have to explore another one so I looked at what we have been introduced to during the class. First, GNU GENERAL PUBLIC LICENSE and GNU LESSER GENERAL PUBLIC LICENSE do not apply to my project because it's an object and very far from the software world. I was looking at other open licenses like Mozilla Public License 2.0 which seemed good but I realized that it allows commercial uses and I don't want that for my project. I'd like to share it for education and learning purposes but not for commercial uses. So I need to go on finding that other license. I looked at most of the other licenses and most of them are mostly dedicated to software and the others are authorizing commercial use: GPL, LGPL, BSD, MIT/X11, Apache fab and then Mozilla. Desperate, I looked at other options. There's a list of available license on Wikipedia and I took the time to look at the chart but nothing came out better then what Neil proposed. This research as confirmed the choice I made at first. Common creative is definitely the most complete one. But if I had to choose, I'd go with the Mozilla license for the same reason than the first, it's community.

How to I used this Mozzila license ?

As it is a software dedicated license, you have to put it into your code. I engage or encourage other that'll use your code and modify it to pursue the sharing of those changes. Here's the text you have to include :

/* This Source Code Form is subject to the terms of the Mozilla Public * License, v. 2.0. If a copy of the MPL was not distributed with this * file, You can obtain one at http://mozilla.org/MPL/2.0/. */ # This Source Code Form is subject to the terms of the Mozilla Public # License, v. 2.0. If a copy of the MPL was not distributed with this # file, You can obtain one at http://mozilla.org/MPL/2.0/. This Source Code Form is subject to the terms of the Mozilla Public License, v. 2.0. If a copy of the MPL was not distributed with this file, You can obtain one at http://mozilla.org/MPL/2.0/.

There you go! I would way it's more a reflexion on choosing another license more than a firm attachment to this other license because it does not completely fulfill all the needs I had put is a good second choice regarding the possibility available right now.

What's next !

My goal isn't to commercialize that project but it's more about exploring and art movement and also being able to do some system or electronic integration. This said I would definitely see that kind of piece being sold on Etsy I guess. But to me, it's more about building a beginning of a portfolio and see if I may enter some academic program with it. To me, to be part of a complete strategic plan a dissemination, it should permit me to apply for artists grant and pursue the development of a better, bigger and yet more interactive version of it. In Canada, there's some public program that allows artist to work on some pieces or technics that leads to exposition in galleries. But I'm definitely not there yet with that piece.

I find that exercise kind of hard, I mean to project more from it because it never been the goal or even something I wanted to achieve with it. Still, I can see 3 ways of pursuing something further on with this project : Opening an online store; use it as the main portfolio piece to enter art program; use the piece to have a grant to pursue the R&D.

Better still! I could create a workshop to teach basics of digital fabrication to users and curious that comes to the lab.

Here some questions and answer to create the dissemination plan based on the document I linked in the tutorial section.

  • 1. Project overview
  • Look at the one pager available at the bottom a the page.

  • 2. Dissemination goals
  • Well, in this case, the goal would be to sell some of them, but also, because this it what we do here, to sale workshops based on that theme. I learned a lot from this so other might do to!

  • 3. Target audiences
  • In the context of our lab, if we'd use it to introduce new users to the basics of digital fabrication. We have a lot of people that come to the lab because the idea of creating objects with new technology is very appealing to them. Still, they don't have any idea of what to do, because they never use the machines. The machines can be intimidating for a new user. So, structured activities are often a good introduction and open mind push our creative side further. I'd say that the main target audience would be the new users of the lab but who are they! It is a very heterogeneous crowd but I'd target adults between 25 to 99. I think that for kids and teens other kinds of projects would be better.

  • 4. Key messages
  • The key message is clear to me. Helping people taking conscience that they can create and produce an object. We often say here that Fab are there to reactivate the people's capacity to dream. But much more than that, they teach the processes to make the abstract real.

  • 5. Sources/messengers
  • As for being spoke of and from who. In Quebec, échoFab and Communautique has a very big ecosystem which helps a lot to disseminate project and workshops. We're also connected to the library network and schools. So, I'd use our awesome ecosystem to propulse and disseminate the workshop.

  • 6. Dissemination activities, tools, timing, and responsibilities
  • Regarding the activities and tools, I guess that social medias will be a very powefull tool to make the project knowed. I'd focus on that for sure with Facebook and Instagram (I just hate Twitter so i'm not going to use it !). As for the timing, it has to be put online regularly I guess once a week before the activity, the day before and the day after.

  • 7. Budget
  • For the moment there is no budget allowed by me for that plan. I guess I could invest a 100$ to 200$ for that to rent space on some targeted market but also to create a company I guess. A then, some dollars will be spent on a webpage, business cards and business graphic identity.

  • 8. Evaluation
  • Isn't it a bit early for that question? Well, even if it's definitely too early, it still important to plan an evaluation phase so you can learn from the good or bad result of that strategic planning.

Summary slide template

Here's the template. The only things that are goint to change are the photos of course.

Clic here to zoom.

Presentation video template